Close More B2B accounts
with our ABM Specialization
Our specialized account-based marketing approach engages your target accounts across their customer journey and seals the marketing–sales gap to deliver a flawless customer experience.
Our expertise lies in:
• Customizing your ABM approach
• Analyzing intent signals and translating them into actionable insights
• Creating tailored content marketing strategies
• Delivering personalized experiences throughout the journey
• Cutting down your sales cycle
Why ABM in the First Place?
Account-Based Marketing is more than ’JUST MARKETING’. It orchestrates and delivers personalized content to each customer in accordance with their intent. A successful ABM strategy can help businesses increase revenue by targeting accounts in a tailored and scalable manner. Using targeted content for key accounts, sales teams can close complex deals with long sales cycles.
ABM programs can be successful by bringing together customer-facing teams, such as sales and marketing, and engaging specific accounts with shared KPIs and a mutually developed go-to-market strategy.
98%
of marketers are working to employ ABM.
208%
increase in marketing revenue can be seen after implementing the right ABM strategies.
87%
of marketers say ABM strategy outperforms other marketing tactics
Alltake accelerates your demand generation efforts and transforms your marketing by bringing in experts who understand the dynamics of the target accounts and markets. We increase your existing customer revenue, create a scalable pipeline, and open up new networking opportunities.
We help you build a compounding first-party data asset for targeting and identification that does not rely on cookies and goes beyond the intent to include multiple buying signals.
Identify, Engage, and Educate with a Tailored ABM Approach
Get rid of the generalized methods of targeting your accounts; broaden your sales opportunities by creating tailored strategies for each stakeholder in an account.
A B2B buying decision involves many minds at play, having diverse requirements and unique triggers. Our work starts with identifying these key decision-makers influencing the purchase decisions and engaging them through curated marketing campaigns before sales enters the scene.
ABM programs can be successful by bringing together customer-facing teams, such as sales and marketing, and engaging specific accounts with shared KPIs and a mutually developed go-to-market strategy.
Why This Works Better Than One-Size-Fits-All Approach?
Tailored messaging and content speak to the
individual stakeholder’s pain
points
No to-and-fro because the whole account
moves through
the funnel
Shortened and seamless sales cycle
ABM, by its very definition, entails reaching out to an account as a whole instead of individual leads. You target the stakeholders of a buying group – CFO, procurement team, end user, and other influencing decision-makers – and translate your value props into each of their requirements and pain points.
All of that sounds pretty good until the bad customer experience pops its head and ruins your seemingly foolproof strategy.
See, customer experience works in different ways for different stakeholders. The end users in an account being onboard with your product benefits doesn’t necessarily imply that the CFO, too, is on the same page.
What ABX does here is that it maps the customer journey for every stakeholder, identifying when and how you can reach them in the most optimized manner.
At Alltake, account-based marketing exceeds the scope and sophistication of traditional lead-based marketing.
All of that sounds pretty good until the bad customer experience pops its head and ruins your seemingly foolproof strategy.
We actively target all buying influencers and decision-makers in a planned manner, using the systematic discipline of an account-based GTM strategy, which significantly outperforms previous unaligned approaches.
We step in with unique differentiators and apply the most effective tactics to seamlessly progress your accounts and buyers through the journey.
Alltake efficiently strategizes ABX, so all your time, money, and effort is focused on the accounts the business determines to have tremendous potential.
We deliver highly focused campaigns tailored to each of your target account prospects based on where they are in their consideration cycle
An extended experience that integrates critical intelligence and insight into marketing & sales efforts, allowing you to identify opportunities earlier, engage with them more intelligently, and close deals faster.
Let’s uncover and convert your top
B2B accounts
